Tuesday, 23 October 2012

week 5 actions

Well it seems I've lost track a bit on this project. falling behind on schedule. Even so I am still in the research stage of the project, and although my essay topic questions is not final. I still have some good ideas in what I would like to know about semiotics within advertising.

  • How far can an audience really be manipulated into thinking something. (how specific can the signified be?)
  • How can an audiences perception of something be changed. 
  • Are people aware of the hidden messages within advertising.
  • A case study of a advertising campaign, or a few small campaigns or individual adverts.  
I am sure more questions and topics will be raised as I delve into semiotics properly over the next couple of weeks. I am not stressing over coming out with a definite question just yet, as i think one will reveal its self as I learn more. 


So as of week 5 my actions are just to read or at least start reading some books I have purchased, as well as learn and define the key figures in semiotics. I would also like to review and add a little more to my statement of intent and create a good 2nd draft for it.

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